FAQs
NightOwl is 100 percent Australian owned and has more than 30 years experience. NightOwl is a member of several buying groups with buying power of well over 1.5 billion dollars. This means NightOwl can deliver value to customers and provide guidance on maintaining strong profit margins for franchisees.
NightOwl offers a unique opportunity for their franchisees to have a degree of flexibility in their store offer. There are compliance and consistency guidelines as a franchisee but innovation and entrepreneurship is encouraged. NightOwl franchisees have the security of a franchise system but also the ability to target their local demographic needs.
Franchisees receive ultimate support and assistance. NightOwl Franchisee Support Office staff will assist with site selection, staff recruitment and training to managing the landlord relations, store layouts and ranging.
Franchisee training includes five weeks of pre-settlement training and one week of post-settlement training both delivered through a fulltime and intensive course. Further training includes two to 12 weeks post settlement training for fine-tuning and is ongoing as required. Ongoing to the initial training is access to NOEL (NightOwl E-learning) for all staff to refresh their skills with changes with regards to promotions and legislative requirements.
Yes, NightOwl encourages franchisees that are high performing to reinvest in the brand with a second or third store. The grant of additional sites is at the sole discretion of the franchisor subject to meeting minimal performance criteria.
The total set-up costs for a new NightOwl ranges from $350,000 to more than $1 million +GST. This includes a complete fit-out, all training, opening stock and initial franchise fee. It is recommended to have a working capital of $50,000. Please contact FSO for store specific set up cost information.
Based on NightOwl's proven business model, some of the leading financial institutions also have provided NightOwl with bank accreditation to assist with finance. Bank accreditation can mean an increased funding level for franchisees so they may not need to borrow against personal assets when investing in a franchise.
- 3.5% Royalty fees
- 1% Marketing fees
- Fixed weekly fees for access to price files, state-of-the-art IT systems and online training subscription
It is not possible to quantify the profitability of any NightOwl store because of the many variables including store model, customer demographic and franchisee enthusiasm.
The NightOwl standard franchise agreement is 10 years. Additional five-year renewals are available and are subject to NightOwl exercising further options on the lease.
